Entering the pet supplies business? One product worth your attention is the pet stroller. Once considered a luxury, it has now become a practical item for many pet owners. From elderly pets to travel convenience, the reasons behind its popularity continue to grow.
For small sellers, pet stroller wholesale offers a valuable opportunity. With strong customer demand and attractive profit margins, it’s a smart product to add to your catalog. In this guide, we’ll cover what you need to know—from choosing the right supplier to understanding product safety and shipping.
1. Why Pet Stroller Wholesale Is a Growing Opportunity
1.1 Rising Demand from Pet Owners
The global pet industry is booming. More people are treating pets like family. This means higher spending on pet-related products. Among them, pet strollers have become increasingly popular. Pet owners use strollers not only for elderly or disabled pets but also for travel and everyday walks. This growing demand opens a solid opportunity for small sellers in the pet stroller wholesale business.
1.2 High Resale Value and Strong Customer Interest
Pet strollers tend to have a higher resale value than many other pet products. Their size, design, and practicality justify a stronger retail price. Customers see them as a long-term investment. This makes it easier for sellers to maintain healthy profit margins. Whether online or in physical pet shops, sellers report strong interest in stylish and functional strollers.
1.3 Easy to Bundle with Other Pet Products
Pet strollers work well with a variety of other pet products. Sellers can bundle them with carriers, leashes, toys, and grooming tools. This creates value-added packages that encourage customers to spend more. For example, a seller can promote a “pet travel kit” that includes a stroller, collapsible water bowl, and harness. Bundling strategies can boost sales and improve inventory turnover.
2. What Types of Pet Strollers Sell Best in Wholesale?
2.1 Popular Features: Foldable, Lightweight, Multi-
Buyers prefer pet strollers that are easy to use and store. Foldable strollers save space, which is important for urban dwellers. Lightweight designs are easier to handle and transport. Some models are made for multiple pets, with two or more compartments. These features make strollers more appealing and practical.
Manufacturers often add breathable mesh windows, cup holders, and undercarriage baskets. These small features can greatly influence purchasing decisions. Make sure to choose models that focus on both comfort and convenience.
2.2 Seasonal and Trend-Based Variations
Stroller demand may change with seasons or trends. In summer, breathable mesh and sunshades become key selling points. In winter, enclosed models with warm interiors are preferred. Some customers look for designer styles or limited editions. Keeping an eye on market trends helps you choose the right models when ordering in bulk.
Working with a supplier that updates its catalog regularly can give you access to trendy options. This helps small sellers stay relevant in a competitive market.
3. How to Choose the Right Pet Stroller Wholesale Supplier
3.1 Factors: Experience, Certification, Customer Reviews
Not all suppliers offer the same quality or service. Look for suppliers with a strong background in pet product manufacturing. Experienced suppliers are more likely to understand material safety and design standards. Ask whether they have worked with international clients before.
Also check if the supplier offers OEM (original equipment manufacturing) or ODM (original design manufacturing) services. This is a good sign they can support branding and custom development. Ask if they have an in-house design team and whether they offer design blueprints or sample drafts. These capabilities are useful if you plan to build your own pet brand.
Check for certifications. These may include ISO quality management or specific pet product standards. Customer reviews on platforms like Alibaba or Made-in-China can reveal how responsive and reliable a supplier is. Do not ignore negative reviews. They can warn you about potential problems.
3.2 Best Platforms (Alibaba, Global Sources, etc.
Alibaba remains the top choice for sourcing pet stroller wholesale. It offers a wide range of suppliers, along with tools to verify their status. Use Trade Assurance for added protection. Global Sources and Made-in-China are also reliable. These platforms offer more verified suppliers and sometimes better pricing for bulk deals.
Some small sellers also find suppliers through pet trade shows like Interzoo or the China International Pet Show. Meeting suppliers face-to-face builds trust and lets you inspect product quality firsthand.
4. Pet Stroller Wholesale MOQ, Pricing, and Sample Orders
4.1 Typical Minimum Order Quantities (MOQs)
Most suppliers set a minimum order quantity. This can range from 50 to 300 units depending on the model and customization. Lightweight or standard models often have lower MOQs. More complex or luxury designs may require higher quantities. Ask your supplier upfront to avoid misunderstandings.
You may also negotiate lower MOQs for first-time orders. Many suppliers are open to smaller batches if you show serious long-term interest.
4.2 Price Range and Hidden Fees to Watch Out For
Basic strollers usually cost between $10 and $25 per unit at wholesale prices. Premium or multi-pet models can go as high as $60. Always ask whether the price includes packaging, customization, and shipping. Some suppliers charge extra for printing logos or using your brand packaging.
Other hidden costs may include mold fees, sample charges, or export documentation. Clarify all charges in your quotation. This helps you avoid surprises during order fulfillment.
For example, some suppliers quote based on EXW (Ex Works) terms, which exclude transportation to the port, export clearance, or shipping. Others may quote FOB (Free on Board), which includes delivery to the nearest port. Understanding these differences will help you estimate true landed costs more accurately.
4.3 Can You Request Samples Before Bulk Purchase?
Yes. Most suppliers are willing to send samples. It is highly recommended to request a sample before placing a full order. This allows you to test the product quality, functionality, and packaging. Sample costs range from $30 to $100 including shipping.
Some suppliers may refund the sample fee if you confirm a bulk order later. Make sure to agree on that before ordering. Testing a sample also gives you time to photograph or review the product before listing it online.
5. Quality and Compliance in Pet Stroller Wholesale Products
5.1 Safety Features and Material Standards
Pet strollers must be safe and durable. Check whether the wheels are stable and brakes are secure. Sharp edges or exposed screws can hurt pets. Good strollers use non-toxic, waterproof, and tear-resistant materials.
Ask for details about frame materials. Aluminum is strong but light, while some plastics may break easily. Stroller interiors should be washable and comfortable. Choosing high-quality materials helps reduce returns and complaints.
5.2 Certifications for Export Markets (e.g., CPSIA, EN)
If you plan to sell in the US or Europe, your pet stroller wholesale products must meet specific certifications. In the US, CPSIA ensures product safety for pet and child-related items. In Europe, look for EN71 or REACH certifications.
These certifications prove that the products are tested for harmful chemicals and mechanical safety. Ask your supplier to provide test reports or compliance documents. Selling uncertified products can lead to fines or listing bans on platforms like Amazon.
6. Tips for Small Sellers Buying Pet Strollers Wholesale from China
6.1 Vetting Suppliers on Alibaba or Trade Shows
Take time to research suppliers thoroughly. On Alibaba, check if the supplier is Gold-rated or has Verified status. Look at how long they’ve been active. Compare product photos with samples to detect mismatches.
Attending trade shows gives you the chance to speak directly with manufacturers. You can inspect quality, ask about custom orders, and even negotiate better deals on the spot. Face-to-face meetings build long-term supplier relationships.
6.2 Working with a Sourcing Agent to Reduce Risk
If you’re unsure about sourcing directly, consider using a sourcing agent. Agents can help you find trustworthy pet stroller wholesale suppliers. They check factory credentials, inspect products, and negotiate prices on your behalf.
A good agent can also manage shipping and quality checks. This is especially useful for new sellers who do not have experience dealing with Chinese factories. If you need help finding trusted suppliers or managing your orders in China, check out our China Sourcing Agent Services to learn how we can support your business from start to finish.
6.3 Managing Shipping and Delivery Timelines
Shipping delays can hurt your business. Plan ahead and understand lead times. Standard production takes about 15–30 days. Shipping can take another 15–45 days depending on the method. Ask suppliers about their production and logistics timelines in detail.
Choose sea shipping for bulk orders to save costs. Air freight is faster but more expensive. Some suppliers offer drop shipping or small batch delivery to reduce warehouse burden for small sellers.
You can also choose between full container load (FCL) or less-than-container load (LCL) shipping depending on your order volume. Sea freight is cost-effective for large shipments, while air freight is better for urgent needs or lightweight models.
6.4 Plan for After-Sales and Return Issues
When working with overseas suppliers, it’s important to prepare for after-sales issues. Ask your supplier if they accept returns for defective items. Check whether they offer free replacements or partial refunds. Having these policies in writing will protect you during disputes.
Also, prepare a local return and refund policy for your customers. If selling on marketplaces like Amazon or Etsy, ensure your product descriptions and warranty terms are clear. A good after-sales process builds trust and encourages repeat purchases.
Conclusion
Pet stroller wholesale offers a profitable opportunity for small sellers. The demand is high, the resale value is strong, and the market continues to grow. To succeed, choose reliable suppliers, request samples, and pay attention to product quality and certifications. Use tools like Alibaba or work with a sourcing agent to reduce risk. With the right strategy, you can build a successful business around pet strollers and grow steadily in the pet supplies market.
Ready to start your pet stroller wholesale business? Let ihome Sourcing help you find trusted suppliers and manage everything from negotiation to delivery.
Berry Bian is the blog editor at iHome, focusing on global sourcing, wholesale trends, and practical tips for international buyers. With experience in digital marketing and cross-border trade, Berry shares insights that help small and medium businesses source products more efficiently and avoid common pitfalls. Passionate about connecting buyers with reliable suppliers, Berry writes with a clear and friendly style to make complex topics easier to understand.
